What Does Your Seal Say?

Scalded cats fear even cold water. ~Thomas Fuller

Our church received a business letter from a seal company. They make the little gold stickers that identify the real thing. Annual lotteries, book clubs, and magazines use these stickers, or seals, on their letters. It shows that this is real, important, authentic.

The seal company wanted us to purchase and distribute seals to our members so they  can feel proud of themselves, of our church, of what we have accomplished. We can post publicity shots of our seals and get people to come to our special church.


How is a seal going to promote our church? It’s the people in our church who are going to do the promoting – positively and negatively.

Is this a church that welcomes convicts, prostitutes, homosexuals, drug addicts, embezzlers, and bigots with forgiveness and guidance? Does this church hug the rich man, the homeless man, and the mentally ill man exactly the same? Does my church reach out in service to the elderly, the handicapped, the divorcee, the orphan, and the poor?

There is only one seal that will show that our church has a proven record of success.

Now He who establishes us with you in Christ and anointed us is God, who also sealed us and gave us the Spirit in our hearts as a pledge. 2 Corinthians 1:21-22 NIV

The media does not often favorably portray Christians, but in reality, in a country largely populated with Christians, where churches can be found in every city, town, and village, their perception probably comes from experience.

So I ask you: What is your church doing to show the seal of approval?

Are you known for your good works, compassion, and love? I’m not talking about how many shoe boxes you pack. I’m not talking about how many children attend your concerts and programs. I’m not even talking about how many dinners you have taken to the domestic abuse shelter.

How many people have you touched in a healing way?

Because only when people find healing will they ever take time to look at your seal.

Beloved, let us love one another, for love is from God, and whoever loves has been born of God and knows God. 1 John 4:7 ESV

If this spoke to you, why not speak back to me? Leave a comment.

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